CONNECT:
hannah@thecassettegroup.com +447578586980
CLIENT
BIRDS EYE
SERVICE
VIDEO & GIFs
INDUSTRY
FOOD
DISTRIBUTION
SOCIAL
ASSETS
GROWING RETAINER
THE BREIF

Our brief from Birds Eye was to bring out the fun in food for 2019. Birds Eye as a brand is a UK household icon bought mostly by families with young/middle aged children, and this year they saw an opportunity to portray their range as wholesome family entertainment.

WHAT WE DID

We took Birdse Eye’s vibrant range and paired it with out joyful stop-motion style to created a really playful series of videos which appealed to both the parent and child audience. Providing not only dinner inspiration but also content that was aligned with the campaign KPIs!

FINAL VIDEO

Soft, Smooth & Sophisticated